Imagine your company name at every EXIT along every Highway in the Country... Now imagine your name at every entry to every public building ... now imagine your name on a sign even in the corridors of your competitor's office. EXIT is everywhere!

2. Must be illuminated by law.

Now imagine your Company's name up in Lights. The EXIT sign must be illuminated in every public building. Talk aboutName Recognition!

3. EXIT suggests "SAFE PASSAGE".

One of the first things I look for when finding my room in a highrise hotel or airplane is the nearest EXIT sign. Our Customers have already identified this sign to mean a "Safe Passage." And isn't this what we offer?

4. Strategically Located.

The word "EXIT" is located everywhere -- even in the office of every other real estate company ... just think about this from a recruiting standpoint!

5. Subliminal effect.

There is a tremendous impact when prospects have had contact with our corporate name literally millions of times. It has entered their subconcious. They believe they see our signs everywhere -- because they do.

6. Memory is the real purpose of advertising.

If Memory is our goal -- and it typically takes a minimum of 7 to 11 "hits" of our advertising to implant in our prospects' memory - just think of the memory potential for EXIT, with prospects seeing the word everywhere they go. Now our mission is to link the word EXIT to Real Estate -- we are well on our way in this regard and would love your help!